Big Ideas For a Small Planet" that featured Terracycle was a transformative experience for me. Although it was several years back, I distinctly remember the thrill I got when I saw their worm poop fertilizer which was packaged in reused plastic bottles. Not recycled, reused. Better. No process needed. Feed the worms some organic waste, put the resulting liquid in old bottles. In fact, this was the world's first product "to be made from and packaged entirely in waste!". David and I were all "Why didn't we think of that?" and knew that Terracycle was on to something.
Since then, Terracycle has expanded their line to include everything from backpacks to Skunk Odor Remover and they are one of the world's fastest growing environmentally friendly companies. Masters of upcycling, they sponsor brigades where you can collect specific types of trash and earn money for your school or organization in the process. I love how they are involving the masses to transform the way we think about how products are made and where our grabage goes.
And now they are taking the next step in bringing us all together in celebration of the 40th Anniversary of Earth Day so brace yourself. Terracycle and I would love for you to head down to...Walmart. OK, catch your breath. I know that folks have strong and sometimes mixed feelings about shopping at Wally World. I would like to state, here and now, that I shop at Walmart. Probably more frequently than I would like to admit to my farmers market friends, but if I am anything at all, I am a realist. In the oh so real world that I reside in, I have three young children. While our entire family loves to support local businesses, the fact is that when I am doing a weeks worth of errand with the afore mentioned kiddos, I need to work as efficiently and quickly as possible to avoid major meltdowns. We make regular trips to many local speciality stores including feed stores, restaurants, thrift stores and more, but for general "stuff" I often find myself in need of some one stop shopping. NH is a small, but fairly rural state and we don't have a huge selection of stores or any major forms of public transportation. So even if I am not always happy about it, I do end up at Walmart on a regular basis.
In recent years, I have come to feel that it isn't about whether or not we go to these big box stores, but what we do with our dollars once we get there. Purchasing a particular product is like voting. You cast your lot for what you want and businesses respond to that demand. When it became clear that customers wanted to see organic foods on the shelves, Walmart heard the call and now carries many organic lines. Few of us can completely boycott Walmart and even if we did, would there be a significant impact? Instead, if many of us who shop there do so with purpose and use our spending to send the message that we support green companies, Walmart will get that and can put their power behind it.
Now more than ever, cost also pulls us to larger department stores with low prices and that is another reason why you will frequently find me wandering the aisles at my local Walmart. Last summer, when I was feeling particularly guilty about splitting my shopping between the Farmers Market and Big W, I was standing in the checkout line and I looked up to see the girl who mans one of the CSA stands at the market buying her groceries. It felt great to know I wasn't alone.
- Go to the Terracycle website and check out their line of products. Leave a comment telling me which is your favorite .
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- Email 3 friends about Simple Butta and the Terracycle Giveaway and then leave a comment here to let me know you helped spread the word.
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- Post about and link to Simple Butta and the Terracycle Giveaway on your Facebook page and leave a comment letting me know.